'I want to speak directly to the people who live and work in the Gulf region: I know that this incident has had a profound impact on your lives and caused great turmoil, and I deeply regret that,' BP CEO Tony Hayward stated to the US House Energy and Commerce Subcommittee on Oversight and Investigations on Thursday.
Referring to the tons of oil that affected the livelihood of millions of Americans, devasted natural life, affected the ecology in the Mexican Gulf region. After President Obama on several occasions showed intent and responsibility over the natural disaster. The next step for Obama will be to ensure the clean-up, to call for renewed focus on renewable energy, and to create new jobs in the region.
The BP CEO didn't just take responsibility on behalf of his company – CSR style (Corporate Social Responsibility). In this way, he simultaneously soothed the people of the Mexican Gulf region. With one statement to let them know he was sorry. Sorry, the magic word. Followed by the magic action.
For further information, please see:
http://www.google.dk/url?q=http://www.cnn.com/2010/POLITICS/06/17/tony.hayward.profile/index.html&sa=X&ei=z2scTLupIcqlOOTRtKAM&ved=0CA0QzgQoATAA&usg=AFQjCNFvarX-lL7bhZ1d8Q_2NPFMO2MbaA
Referring to the tons of oil that affected the livelihood of millions of Americans, devasted natural life, affected the ecology in the Mexican Gulf region. After President Obama on several occasions showed intent and responsibility over the natural disaster. The next step for Obama will be to ensure the clean-up, to call for renewed focus on renewable energy, and to create new jobs in the region.
The BP CEO didn't just take responsibility on behalf of his company – CSR style (Corporate Social Responsibility). In this way, he simultaneously soothed the people of the Mexican Gulf region. With one statement to let them know he was sorry. Sorry, the magic word. Followed by the magic action.
For further information, please see:
http://www.google.dk/url?q=http://www.cnn.com/2010/POLITICS/06/17/tony.hayward.profile/index.html&sa=X&ei=z2scTLupIcqlOOTRtKAM&ved=0CA0QzgQoATAA&usg=AFQjCNFvarX-lL7bhZ1d8Q_2NPFMO2MbaA